is now part of ActiveVoice
The new home of Share of Voice
We're excited to be welcoming you to the new home of 'Share of Voice' - ActiveVoice
ActiveVoice is an online application created by the team at Adalyser. It provides fast and simple access to the essential data and functionality required to deliver a successful TV campaign. Designed as a software platform, it comprises in-house and third party apps that help manage the key challenges associated with linear, addressable, on-demand and streamed ad campaigns.
Share of Voice = Share of Market
Gold standard
Access to market level data. Every ad for every advertiser across all UK TV campaigns
Smart reporting
Create and save competitor sets to simplify regular reporting
Instant access
Easily analyse and compare multiple campaign data points
Track across the whole market
- Remove guesswork
- Report audience delivery for multiple advertisers
- Identify opportunities to increase share of voice
- Instantly compare regions, audiences, days of the week and day parts
Analyse media performance
Drill into day parts, frequency, regions and spot types to find what delivers maximum audience reach. Continuously monitor and optimise key campaign metrics using best-in-class dashboards and lightning fast data
Deep-dive into 1,000's of brands
Gain access to granular campaign data for every advertiser across al UK TV campaigns.